Miller Radcliffe Marketing specializes in media planning and buying.
We partner directly with in-house marketing departments, advertising agencies or creative boutiques to develop strategically grounded plans that grow brands and businesses.
Thought leadership is vital, as we bring it to the table with clients of every size and description from small one location retailers to large international packaged goods accounts. We were on the leading edge of integrated marketing with online/offline media plans as early as 1995 and our forward looking perspective continues to serve our clients well. We believe that every element in a media mix should serve a specific role in moving a potential customer towards making a purchase decision in your brand’s favor. Classic marketing strategies are applied with current tactical opportunities.
We are firmly committed to understanding your business, to exploring all options, to using smart thinking and marketing savvy to write plans that deliver your marketing goals. The result is a strategically driven media road map that is differentiating. MRM negotiates aggressively on your behalf to over deliver value and dimension to your media buys.
The team includes executives from major worldwide agencies who opted to leave the large corporate structure so they could once again be hands-on and practice their craft.